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Food Truck Business Plan Template

Use this template to structure your business plan. Download as PDF and fill in each section.

Executive Summary

One-page overview: concept, mission, key financials, funding ask (if any).

Company & Concept

Legal structure, location strategy, menu concept, unique value proposition.

Market Analysis

Target market, competition, industry trends, demand.

Operations

Daily operations, equipment, suppliers, staffing.

Marketing & Sales

How you will attract and retain customers.

Financial Projections

Startup costs, revenue assumptions, 3-year P&L and cash flow.

See our guide to writing a food truck business plan for detailed advice.

Sterling Food Service - Food Truck & Catering Business Startup Hub

Your complete resource for starting and growing a successful food truck or catering business. From licensing to equipment, we've got you covered.

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